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The Treasure Hunt Project: Empowering Youth through Agrotourism

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In the heart of Europe, a groundbreaking initiative known as the Treasure Hunt Project is reshaping the landscape of rural entrepreneurship and education. This project aims to ignite the interest of young Europeans in the potential of agrotourism, offering them tools and resources to embark on their own entrepreneurial journeys. With a multi-faceted approach, the Treasure Hunt Project addresses the diverse needs of young people, particularly focusing on females and immigrants, to realize the untapped potential of the countryside. Here are the key results and objectives of the project:

Project Results

Result 1: A Framework for Training Young Europeans in Agrotourism

The Treasure Hunt Project has developed a comprehensive training framework tailored to young Europeans. This framework encompasses workshops, hands-on experiences, and mentorship programs designed to provide in-depth knowledge about agrotourism. Participants gain skills in sustainable farming, hospitality management, and business innovation, equipping them to start and sustain successful agrotourism ventures.

Result 2: Handbook for Agrotourism

A Handbook for Agrotourism with case studies of the countries of all the partnership.

Result 3: Social Learning Platform

A key component of the project is a social learning platform that fosters community and knowledge sharing among aspiring agrotourism entrepreneurs.

Result 4: Training Package on Agrotourism

A Training Package on Agrotourism with several modules developed by partners about different topics of the project which will help develop different skills.

Result 5: An online training tool

An online training tool based on the handbook produced in Result 4 with a agrotourism workers glossary.

Project Objectives

The objectives of the Treasure Hunt Project are multifaceted, aiming to:

  • Train agriculture entrepreneurs on developing skills and competencies to innovate their business by connecting agriculture and tourism.
  • Enhance opportunities for young immigrants and female entrepreneurs to get involved in agrotourism, promoting diversity and inclusion in the sector.
  • Promote innovation capacity in the agriculture sector by linking it with tourism, a significant component of the EU economy.
  • Make agrotourism an attractive business for young entrepreneurs by combining it with other land-based businesses, thus diversifying income streams.
  • Increase interest in language learning among potential rural entrepreneurs through interdisciplinary teaching methods, integrating English and vocational skills.
  • Build a strong network for the exchange of good practices in agrotourism, fostering a collaborative community of like-minded entrepreneurs.


The Treasure Hunt Project is a beacon of innovation and opportunity for young Europeans, particularly females and immigrants, looking to venture into agrotourism. By providing comprehensive training, resources, and a supportive community, the project aims to transform the rural landscape, making it a vibrant and thriving sector of the economy. Through its multifaceted approach, the Treasure Hunt Project not only empowers individuals but also contributes to the sustainable development of rural areas across Europe.

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